Case studies

Hospitality

Hospitality – Full-Service Resort (Island Destination): Guest Journey & Revenue AI

Timeline: Build: 9 weeks. Deploy: tower phase. Optimization: 10 weeks personalization.

Business overview

Industry: luxury resort. Complexity: multi-outlet revenue.

Common pain points

Generic offers, siloed prefs, late recovery.

Full AI automation system (PrimeAxiom solution)

Concierge Agent, Upsell Agent, Booking Agent, Recovery Agent.

Automation workflow (detailed system flow)

1. Booking signal.
2. AI plans preferences.
3. On-site offers timed.
4. Spa/dining slots optimized.
5. Feedback monitored.
6. Recovery workflows.
7. Loyalty learning.

AI agents & logic

Planner Agent, Revenue Agent, Service Agent.

Technical architecture

Guest 360 graph, PMS/POS integration, LLM with brand voice.

Tools & integrations

Salesforce Hospitality, PMS, POS, PostgreSQL, OpenAI, Twilio

Results

RevPAR uplift +8.1%; ancillary spend per guest +19%; service recovery incidents resolved pre-checkout +37%; GSS +0.6.

Timeline

Build: 9 weeks. Deploy: tower phase. Optimization: 10 weeks personalization.