Case studies
Agencies
Agencies – B2B Tech PR Firm: Earned Media & Analyst Relations AI
Timeline: Build: 6 weeks. Deploy: account clusters. Optimization: 8 weeks journalist models.
Business overview
Industry: B2B tech PR. Complexity: long-cycle relationships.
Common pain points
Generic outreach, slow news response, reporting burden.
Full AI automation system (PrimeAxiom solution)
Graph Agent, Pitch Agent, Newsjack Agent, Coverage Agent.
Automation workflow (detailed system flow)
1. Client goals. 2. AI maps journalists. 3. Pitches drafted. 4. News alerts. 5. Rapid response drafts. 6. Human edits. 7. Coverage rollup.
AI agents & logic
Research Agent, Writer Agent, Alert Agent.
Technical architecture
Media DB + RSS, LLM with tone controls, send-time optimization.
Tools & integrations
Meltwater, Cision hooks, PostgreSQL, OpenAI, Gmail
Results
Reply rate +31%; story placement lead time −42%; analyst briefing prep −58%; account team research hours −49%.
Timeline
Build: 6 weeks. Deploy: account clusters. Optimization: 8 weeks journalist models.